Who are the social innovation practitioners, i.e. people responsible to conceive, promote and execute social innovation projects?
Social innovation practitioners face many barriers, as follows.
•Efficiency: people resist even the most appealing reforms because in the short-run they threaten to worsen performance.
•Interests: people commonly have high stakes in stability. the risks of change will appear great compared to the benefits of continuity.
•Minds: the more the system appears to work, giving people security and prosperity the more its norms will become embedded as part of peoples’ very sense of identity.
•Relationships: Events in the business, government and the social sector depend on personal relationships. Networks of favours and debts can be key for getting things to happen within a stable system, but they are likely to seriously impede any radical change.
•EMBRACE (2020) Handbook for Corporate Social Entrepreneurs. Available at http://csembrace.eu/wp-content/uploads/2021/06/D8-website-version_09.pdf.
•Mulgan, G., Tucker, S., Ali, R., Sanders, B. (2007) Social innovation: what it is, why it matters and how it can be accelerated. Basingstoke Press.